Explore Toyota Connected news, culture events, and case studies on how we use technology to enable mobility, safety and convenience services that help us make the world a better and safer place.

The Power of Artificial Intelligence in Action at the 2023 New York International Auto Show

Case Study

Using Large Language Models and Generative AI to Build a Digital Owner’s Manual

With the recent advancements in the state-of-the-art in natural language processing (NLP), we can do so much more to build an AI-powered voice interface that may be used for various applications, such as for assisting Toyota and Lexus owners.

One Press of the Eco Button in a Toyota or Lexus Can Make a World of Difference - Toyota USA Newsroom

2023 New York International Auto Show Guests Use Artificial Intelligence to Create Their Picture-Perfect Lexus - Lexus USA Newsroom


Designing a World-Class User Experience Starts with Trust

For UX/UI designers Katie Naiser and Andrew Han, trust is absolutely necessary – trust in their teams, trust in their missions and trust in their intuition. They’re two designers among the many people at Toyota Connected North America (TCNA) who help to instill that same confidence within millions of customers they serve.

Women in Tech: A Discussion about Diversity in the Workplace

TC’s GK Senthil: Path toward vehicle autonomy may be longer but will be fruitful (

Feet in the Present, Eyes Focused on the Future

Innovation exists everywhere,” said Aghyad Saleh, a senior data science engineer at Toyota Connected North America (TCNA). “Innovation exists in every level of the process of manufacturing and building our vehicles.”


2022 By The Numbers

This past year has been one of progress and plenty of change. We've celebrated many milestones, with plenty more on their way. From 2022, these numbers represent many of the highlights behind the achievements at Toyota Connected North America:

Two Toyota Leaders Recognized by MotorTrend as ‘Software-Defined Vehicle’ Innovators